Bloomington/Normal, Illinois, the home of MMNA Manufacturing Division, has embraced environmental sustainability and the vehicle technology of the future in a very big way. Community, government, businesses, and other institutions have established the Bloomington/Normal EV Task Force to rapidly deploy electric vehicle (EV) charging infrastructure with a target of putting 1,000 electric vehicles on Bloomington/Normal streets by 2014.
For its part, Mitsubishi Motors has committed to providing up to that number of “i” all-electric vehicles for businesses and consumers in the community.
Local residents want the community to be known as “EVTown” around the world, and Mitsubishi Motors is doing its part!
The EVTown effort originated after Town of Normal Mayor Chris Koos brought together several representatives of business, government and education to discuss how the community could prepare for electric vehicles. As discussions evolved, it became apparent that there was a tremendous opportunity for Bloomington-Normal to become a national leader in electric vehicle deployment. A decision was then made to establish the Bloomington-Normal Electric Vehicle Task Force and initiate the EVTown effort.
Electric vehicles can offer significant financial savings to residents and businesses in a community, while improving local air quality. The EVTown effort has established Bloomington/Normal as a forward-thinking and progressive community demonstrating leadership in environmental sustainability.
Proud of its part in the establishment of EVTown, Mitsubishi Motors has featured the community in a national advertising campaign. All of the background of this unique community and its sustainability can be seen in this specially produced video.
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