"Crossovers" Continue to be the Biggest Segment of Sales
Consumer demand for crossover utility vehicles (CUVs) continues, with crossovers representing nearly one out of every four autos sold in the U.S. CUVs have popular attributes of an SUV but are built on car platforms. In 2002, crossovers represented 7.7% of sales, rising to 23.8% in 2012. SUVs, by contrast, were about 18% of sales in 2002, falling to about 7.8% of sales today.
2012 vs. 2011 Sales Trends: Most Segments Are Up
Across the board, auto sales increased 13.4% in 2012. There are eight different segments of the passenger car and light truck auto sales market, and seven of those segments were up year-to-year in 2012. In fact, the middle car segment led all others with a nearly 24 percent increase over middle car sales the year before. Consumer demand for smaller cars, vans, and crossover utility vehicles (CUVs) all had double-digit percentage or close to double-digit increases from the year before. Only consumer demand for large cars was down – only a half percent – from 2011; however, large cars are a small percentage of the market, so the actual drop was from 1.9% of sales in 2011 to 1.6% in 2012.
Unit Sales and Percentage Change: 2011 and 2012