Cybersecurity: In today’s connected society, cybersecurity is important to us all. Auto engineers are incorporating security solutions into vehicles from the first stages of design and production, and their security testing never stops. As another measure of protection, the auto industry launched an Information Sharing and Analysis Center (ISAC) in 2015 to gather intelligence and allow automakers to analyze, share and track cyber threats and spot potential weaknesses in vehicle electronics.
Privacy: Automakers believe data privacy protections are essential to maintain consumer trust. The auto industry became a leader in the “Internet of Things” by introducing the Auto Privacy Principles in 2014. Through the principles, consumers can expect transparency and heightened protections for the most sensitive types of consumer information. The principles build on the long-standing Fair Information Practice Principles, Federal Trade Commission guidance and the White House Consumer Privacy Bill of Rights.
Auto Safety: Government statistics show this to be the safest period in motor vehicle history. The U.S. Department of Transportation released a report in 2015 calling innovations by car manufacturers a “revolution in safety.” Looking ahead, driver assist technologies will play an important role in crash avoidance since government research shows that driver behavior factors into more than 95% of all crashes. Focusing on behavioral issues is critical to enhancing road safety, including encouraging safety belt use, raising awareness of risks from distracted driving and preventing impaired driving.
Auto Safety = Green: Breakthrough technologies can deliver better mileage and greater safety at the same time, so getting more new vehicle safety technologies on our roads is a priority. That’s because reducing crashes means reducing traffic backups – and we can all agree that the worst waste of gas is sitting in traffic going nowhere.
Fuel Economy: Today, consumers have more choice in fuel-efficient vehicles, thanks to a range of advances by automotive engineers. The federal government has projected fuel economy targets through 2025 but is conducting a re-evaluation soon to see if fundamental assumptions made several years ago actually became a reality. Consumer behavioral data needs to be considered by the government for future fuel economy targets, since sales of the most energy-efficient autos remain low.
Clean Car Progress: Air quality is a priority to automakers, and thanks to their technological advancements, automakers are on track to virtually eliminate smog-forming emissions from passenger vehicles in the next decade.
Recycling: Automobiles are the world’s most-recycled consumer product, with 95% of retired automobiles are processed for recycling every year. From floor mats and fluids to aluminum and steel, approximately 86% of a car’s material content is recycled, reused, or used for energy recovery.